AAMU Assistant AD Selected SWAC SID Committee Chair, Team Named Staff of the Year

Alabama A&M University earned top honors from the Southwestern Athletic Conference (SWAC), as Assistant Athletic Director for Communications Brian Howard was named Chairperson of the SWAC Sports Information Directors Committee, and the Athletics Communications Team was recognized as the  2024-25 SWAC Sports Information Staff of the Year. The conference’s sports information directors voted on both distinctions.

Howard, who has been an advocate and leader within the SWAC, serves as a veteran among athletic communications and sports information staffs, boasting more than 19 years in the profession, including nearly 15 years at Historically Black Colleges and Universities (HBCUs). He will serve a two-year term beginning in the 2025-26 season.

Alabama A&M's Athletic Communications staff saw tremendous growth in the 2024-25 calendar year, which included the launch of athletic streaming platform Bulldogs All-Access, with the use of the HUDL program.

“I am extremely excited to be named as the SID Committee Chairperson,” Howard said. “This is a testament of the hard work and dedication I have within the profession. I am also extremely proud of this staff and the direction we are going. None of this would be even possible without the outstanding group of interns we had this year and their dedication in making us the best in the conference.”

The Sports Information Team includes Howard, along with Assistant Director Aliyah McDaniel, Creative Content Coordinator Jordan Norswearthy and Athletics Digital Media Specialist Thai Floyd, who played incomparable roles in telling the Alabama A&M Athletic story. 

Alabama A&M Athletics saw exponential growth in numerous categories during the 2024-25 season, including social media presence, website stories, highlighted videos, featured videos and many postseason conference accolades. On the social media side, the official athletics Instagram page saw over 1 million views and interactions for three consecutive months during the 2025 season and saw five videos with over 100,000 views.

To read more visit: https://aamusports.com/news/2025/5/2/general-alabama-am-named-2024-25-swac-sports-information-staff-of-the-year.aspx